About merge tags
Merge tags are placeholders that you can use in emails and web pages to dynamically insert personalized information, such as a recipient's name or any other field, into text.
They are especially useful in confirmation pages and emails, for the participants to know all the data entered was successfully saved, and for them to easily retrieve this information later.
Here's how you can use them:
- Choose the type of information you want to include, such as a participant's or contact's first name, last name, etc.
- Insert the corresponding merge tag into your message or form, in the format of [[participant.first_name]], or [[participant.email]] (for example)
- The merge tag will be automatically replaced with the actual information when the message or form is sent or submitted.
For example, if you want to include a subscriber's first name in a welcome email, you would insert the merge tag [[participant.first_name]] in the email, and the tag would be automatically replaced with the actual first name of each subscriber when the email is sent.
What merge tags can be used, where, and how
Types of merge tags available for use:
- Event (Event fields)
- Display information about a specific field of this event
- Available at Event level only
- E.G. [[event.name]] ; [[event.start]]
- Participant (Participant & Contact fields)
- Display information about a specific participant/contact field
- E.G. [[participant.email]] ; [[participant.first_name]]
- Profile (Profile fields) (available in emails only)
- Redirect the email recipient to their profile
Merge tags can be used in/on:
- Web pages (body)
- Emails (subject, body)
Adding a merge tag:
- Manually enter the merge tag with the following format [[TYPE.FIELD]], examples:
- When updating the text of an email / web page, use the "placeholder" item menu
Example of merge tags use
Email subject, as seen by the participant
Email body, as seen by the participant