This article provides a comprehensive guide to getting started with email creation using the Content Builder module, covering how to create, customize, and send branded emails for your event.
By the end of this guide, you will have a clear understanding of the key features available for creating and managing emails, ensuring your communication is both effective and aligned with your event's branding.
1. At Event level, go to the Content module -> "Emails campaigns" submodule, and create a new email. Fill in the details below (you can always update them at a later time).
- Internal email name: Name of the email for internal reference only
- Email subject: Subject of the email as seen in the participant's inbox
- From name: Name of the sender as seen in the participant's inbox
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From email address: Select the email address from which the email should be sent
- important note: Your email domain must have been configured by the Azavista team in order to be correctly usable. Without this configuration, your emails will be unauthenticated and will land in spam. Please directly reach out to your dedicated CSM or support@azavista.com for that.
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Reply email: What email address should the participants' replies be sent to
- e.g. you may want to use "events@yourdomain.com" to send confirmation emails, but participant replies should be sent to "johndoe@yourdomain.com"
- Bounce email: What email address should be notified of bounced emails
- Email theme: Select the theme for your email
2. Navigate to the Design tab of the email's detailed view, and click on "Edit template" to start adding content.
3. Start drag and dropping the sections of your choice (from the sections menu on the right, to the email canvas on the left). You can start by adding a Header and a Footer.
4. In-between these sections, add a text section, and an image section. You can customize these sections by double-clicking them.
5. Click on the publish button when you are done creating or updating the email, to make (its latest version) available for use.
6. Navigate to the participants module, select the participant(s) in the overview, click on the 3 dots and select the "Email" option. Select your email, you can choose to send it now or at a later time. You can also send emails in the participants' detailed view, in the tab "Emails".
Creating and sending an email, A to Z